The award winners used new marketing strategies, increased programming, and added new sites to keep their programs growing.
This past summer, ECPS served over 90,000 meals at fifty-six meal sites, which was a 12% growth in participation. They sent home flyers in both English and Spanish to all middle and elementary school students during the final week of school. They also offered additional training for volunteers and supervisors, as well as acquired buses to transport students.
“We thought outside of the box to form new partnerships to reach more kids. The partnership with Church of the Good Shepherd in Rocky Mount made for more accessible food pick up for sites in the area. We also teamed with the DownEast Partnership for Children in order to serve more children,” said Ruth McDowell, ECPS Director of Child Nutrition.